Blog Article
Law Firm Site Migration SEO Checklist to Protect Rankings
A practical SEO guide for service businesses that want clearer strategy, stronger topical authority, and better qualified search demand.
Most traffic losses during redesigns are avoidable. The damage usually happens in planning, not launch week.
Before Launch
- URL mapping for every high-value page
- Redirect rules tested in staging
- Template parity for metadata and structured data
After Launch
- Fast crawl for 404s and loops
- Indexation monitoring by page type
- Daily checks on money terms for 2 weeks
SEO vs PPC
PPC can soften short-term volatility. Good migration SEO prevents the volatility in the first place.
If you want, I can show you what to validate before moving a single URL.
Page Outline
Use this outline to move through the article and its key subtopics faster.
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